MUVEDesign

Category: Social Media

  • Conference Presenting: Social TV, Augmented Reality Event and GameTech

    Gary is representing MUVEDesign at three conferences coming up that reflect the nature of the three keys areas of the business. At the TV Show Australia next week he is presenting about Social Television now and in the near future and how Inspiring the stories of tomorrow with social mediawill make TV truly and finally…

  • Tokyo Ad:Tech and “Time Treasure” Android AR Game Progress

    Gary is presenting on an Ad:Tech Augmented Reality panel later this week in Tokyo going beyond simple AR business models (see this post from over a year ago) and current delivery, real world possibilities, and talking about a near term futures and opportunities, especially in the area of branded location based augmented reality games and…

  • Social Media Counts – iPad App

    This is a brief description and support page for the October 2010 released iPad app Social Media Counts one of several non-client commissioned MUVEDesign smartphone apps. Get it via the or go to the 1.0 RELEASE VERSION 1.0 – Description and screen shot Social Media Counts is an amazing and hypnotic real time display of…

  • iPad 4.0 & Near Future Augmented Reality Recognition 4 Biz

    Personalizemedia.com just posted a detailed look at a video entitled Augmented Worlds Video Part One – Recognition. The focus is looking specifically at the business model implications of the widespread use of a large tablet AR device and super fast, always on tagged/recognisable content. There are other videos in the series covering education, games &…

  • 16 Key Augmented Reality Business Models

    A cross-post from Gary Hayes’s Personalizemedia Site (with permission!) … As promised a more specific ‘commercial’ follow up to my previous post on this topic which was more ‘story’ centric. I am developing and producing a range of Augmented Reality (or if you prefer AR, ‘blended or layered media’) applications at the moment. I have…

  • Why we create Multi Platform services

    Because who used to be our audience are now co-creators and spending time across a sea of media and devices. This counter from MUVEDesign’s Gary Hayes gives a brief insight into the torrent of social and anti-social content that only the best professional transmedia properties will be heard above the noise. Contact MUVEDesign for a…

  • MUVEDesign develop Augmented & Mixed Reality Apps

    MUVEDesign are now developing a range of augmented reality apps, particularly aimed at the new iPhone 3Gs and are happy to accept enquiries from interested parties. For those unfamiliar with AR there are some videos below that give a sense of the area. Simply put AR is the physical, real world seen through a live…

  • Virtual Worlds & Business: What’s The ROI?

    Below are my introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of great info/examples and have enough time to get interactive. I hogged the…

  • Can Virtual Worlds Save TV ?

    What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded virtual world spaces. (original post on personalizemedia)…

  • Extending Entertainment Into Virtual Worlds

    I have talked a lot about Mixed Reality Entertainment on my media blog personalizemedia and how one of the most innovative uses of virtual space is to extend the TV or Film property into a 24/7, participatory environment.  The reason for doing this is to drive traffic to the TV or Film but also to…

  • The Virtual Worlds Hype Cycle for 2009

    We are well into 2009 and there is a lot of news popping about the likely growth of social virtual worlds and their adoption. As a tangent game based virtual worlds are also still in relative growth as covered in SMH’s post Video games thrash movies and DVD, referring to the shift in Australia and…

  • Advertising & Marketing for Social Virtual Worlds

    A presentation I gave last month at the Online Networking and Business Collaboration conference. This is one of twenty or so I did on a similar topic (engaging with virtual world inhabitants and game players) through 2008. The presentation broadly looks at 4 key areas The Actual Audience – who they are, what their demo…

  • Meta-Mole: To Boldly Go(ogle) where no Search Engine has Gone Before

    The Metaverse… the Final Frontier. These are the voyages of  Search Engine, Meta-mole. Its five-year mission: to explore strange new worlds, to seek out new life and new civilizations, to boldly google where no search engine has gone before. OK the folks at University of Teeside will probably not be calling to get me to…

  • User Engagement in Virtual Worlds Still Growing

    Senor Hontar: “We must work in the world. The world is thus.” Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it” Final lines of the film ‘The Mission’ As well as the increase in venture capital investment across all virtual worlds, the time spent in them, measured in user…

  • Why Create Marketing Machinima?

    Social Media and Web 2.0 is a lot about providing the tools and therefore the means for everyone to create content, that they believe others may want to see. I have personally created a lot of corporate, professional entertainment and music films over the years using high end equipment but now, like many millions around…