MUVEDesign

Category: Marketing

  • Conference Presenting: Social TV, Augmented Reality Event and GameTech

    Gary is representing MUVEDesign at three conferences coming up that reflect the nature of the three keys areas of the business. At the TV Show Australia next week he is presenting about Social Television now and in the near future and how Inspiring the stories of tomorrow with social mediawill make TV truly and finally…

  • Tokyo Ad:Tech and “Time Treasure” Android AR Game Progress

    Gary is presenting on an Ad:Tech Augmented Reality panel later this week in Tokyo going beyond simple AR business models (see this post from over a year ago) and current delivery, real world possibilities, and talking about a near term futures and opportunities, especially in the area of branded location based augmented reality games and…

  • Social Media Counts – iPad App

    This is a brief description and support page for the October 2010 released iPad app Social Media Counts one of several non-client commissioned MUVEDesign smartphone apps. Get it via the or go to the 1.0 RELEASE VERSION 1.0 – Description and screen shot Social Media Counts is an amazing and hypnotic real time display of…

  • MUVEDesign Development

    MUVEDesign can help you deliver a range of cutting edge projects. As well as editorial consultants and service designers (we are currently developing two in-house Augmented Reality Games plus several iPhone and Android apps) we can build and develop for clients across the following platforms: APPLE SDK We are registered iOS 4.1 developers with several…

  • iPad 4.0 & Near Future Augmented Reality Recognition 4 Biz

    Personalizemedia.com just posted a detailed look at a video entitled Augmented Worlds Video Part One – Recognition. The focus is looking specifically at the business model implications of the widespread use of a large tablet AR device and super fast, always on tagged/recognisable content. There are other videos in the series covering education, games &…

  • 16 Key Augmented Reality Business Models

    A cross-post from Gary Hayes’s Personalizemedia Site (with permission!) … As promised a more specific ‘commercial’ follow up to my previous post on this topic which was more ‘story’ centric. I am developing and producing a range of Augmented Reality (or if you prefer AR, ‘blended or layered media’) applications at the moment. I have…

  • Experience and Alternate Reality Design

    A cross-post from Gary’s main media site Personalizemedia Tran-social-media-play [tran-soc-shuh-mee-dee-uh-pley] noun, verb 1 noun – a new form, a means of collaborative communication through play in constructed shared ‘media-rich’ environments 2 verb – taking part in game-like activity across and within online and offline social networks and media portals. Can we truly create meaningful immersive…

  • Virtual Worlds & Business: What’s The ROI?

    Below are my introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of great info/examples and have enough time to get interactive. I hogged the…

  • Can Virtual Worlds Save TV ?

    What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded virtual world spaces. (original post on personalizemedia)…

  • The Browser as Virtual World Final Frontier

    As I have mentioned on many of my blogs (especially Personalizemedia) virtual worlds (as 3D navigable spaces) will only really take off when there is an effective, easy to use, existing web browser implementation. We already have early entrants here such as Yoville, Vivaty, NewLively, Habbo etc: but these suffer as they are not particularly…

  • Another Hidden ROI of Virtual Worlds – Being Green

    A nice presentation from Pierre-Olivier Carles, who does a good job of talking about a key ROI for companies today, saving money by being greener but also getting ethical brownie points for being greener.  He talks more about the presentation below on the blog post on Stonefield InWorld entitled  ‘Virtual Worlds Make Companies Greener“. The…

  • 15 great myth-busting, women vs men stat articles about Games

    I was looking for one place on the web that had a list of the mix of male and females across the ‘game/virtual world’ space. I have actually found it useful to quote many of these stats to clients who still believe console games, online ‘quest’ based games and virtual worlds are still the domain…

  • The Virtual Worlds Hype Cycle for 2009

    We are well into 2009 and there is a lot of news popping about the likely growth of social virtual worlds and their adoption. As a tangent game based virtual worlds are also still in relative growth as covered in SMH’s post Video games thrash movies and DVD, referring to the shift in Australia and…

  • Advertising & Marketing for Social Virtual Worlds

    A presentation I gave last month at the Online Networking and Business Collaboration conference. This is one of twenty or so I did on a similar topic (engaging with virtual world inhabitants and game players) through 2008. The presentation broadly looks at 4 key areas The Actual Audience – who they are, what their demo…

  • Why Create Marketing Machinima?

    Social Media and Web 2.0 is a lot about providing the tools and therefore the means for everyone to create content, that they believe others may want to see. I have personally created a lot of corporate, professional entertainment and music films over the years using high end equipment but now, like many millions around…