Will Shadows increase immersion in Second Life?
Will Shadows increase i...
A cross posting from JustVirtual but there has been lots of excitement about Second Life becoming a more ‘evocative’ engine (visually speaking) for at least 18 months with lots of posts and short demo videos. Recently the Illclan’ers posted an item suggesting we...
Virtual Worlds & Business: What’s The ROI?
Virtual Worlds & B...
Below are my introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of great info/examples and have enough...
Can Virtual Worlds Save TV ?
Can Virtual Worlds Save...
What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded...
The Browser as Virtual World Final Frontier
The Browser as Virtual ...
As I have mentioned on many of my blogs (especially Personalizemedia) virtual worlds (as 3D navigable spaces) will only really take off when there is an effective, easy to use, existing web browser implementation. We already have early entrants here such as Yoville, Vivaty, NewLively,...
The Virtual Worlds Hype Cycle for 2009
The Virtual Worlds Hype...
We are well into 2009 and there is a lot of news popping about the likely growth of social virtual worlds and their adoption. As a tangent game based virtual worlds are also still in relative growth as covered in SMH’s post Video games thrash movies and DVD, referring to the...
Atmospheric Australian Virtual Macbeth
Atmospheric Australian ...
An Australian project (initiated at a 2007 LAMP@AFTRS (Laboratory for Advanced Media Production) residential) called “Macbeth:What If” received further development/production funding from the NMC and the Australia Council. Project creator Kerreen Ely-Harper teamed up with...
Global Investment in Virtual Worlds
Global Investment in Vi...
…and a little end of 2008 Virtual Worlds, State of Play… it has been suggested several times recently that games & social virtual worlds especially will really suffer in this economic downturn and may not survive. Which leads to the point of this post to put things...
Marketing Opportunities in Social Virtual Worlds
Marketing Opportunities...
My slides below from my presentation at one of Australia’s industries leading advertising conferences yesterday which I had previously blogged about “The Advertising and Marketing Summit” It was a jam packed room with around 400 attendees of marketing movers and...
Gary Hayes Creation of ...
From the Telstra media release 9 March 2007 “BigPond enters “Second Life” virtual world – BigPond today launched Australia’s first major corporate presence in the online virtual world, Second Life, with the unveiling of ‘The Pond’. The Pond...
Talk Transcript: Opport...
NOTE: Based on my sticky post ‘The Brand Owners Guide to Joining the Metaverse“. As promised a rough transcript of my keynote talk to CeBit last week based on my experience of actually building some Second Life sims, talking to those who use them and creating branded environments...
Welcome...
MUVEDesign is a company that specialises in user centric, experience design in virtual worlds for business, education and entertainment companies. It’s mission is to create enviroments that emotionally engage the collaborative audience in the new web 3.0 realm. The company is...