Why we create Multi Platform services
Why we create Multi Pla...
Because who used to be our audience are now co-creators and spending time across a sea of media and devices. This counter from MUVEDesign’s Gary Hayes gives a brief insight into the torrent of social and anti-social content that only the best professional transmedia properties...
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MUVEDesign develop Augmented & Mixed Reality Apps
MUVEDesign develop Augm...
MUVEDesign are now developing a range of augmented reality apps, particularly aimed at the new iPhone 3Gs and are happy to accept enquiries from interested parties. For those unfamiliar with AR there are some videos below that give a sense of the area. Simply put AR is the physical,...
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Will Shadows increase immersion in Second Life?
Will Shadows increase i...
A cross posting from JustVirtual but there has been lots of excitement about Second Life becoming a more ‘evocative’ engine (visually speaking) for at least 18 months with lots of posts and short demo videos. Recently the Illclan’ers posted an item suggesting we...
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Virtual Worlds & Business: What’s The ROI?
Virtual Worlds & B...
Below are my introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of great info/examples and have enough...
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Extending Entertainment Into Virtual Worlds
Extending Entertainment...
I have talked a lot about Mixed Reality Entertainment on my media blog personalizemedia and how one of the most innovative uses of virtual space is to extend the TV or Film property into a 24/7, participatory environment.  The reason for doing this is to drive traffic to the TV or...
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Why Create Marketing Machinima?
Why Create Marketing Ma...
Social Media and Web 2.0 is a lot about providing the tools and therefore the means for everyone to create content, that they believe others may want to see. I have personally created a lot of corporate, professional entertainment and music films over the years using high end equipment...
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Virtual Worlds 2008 Video Tour
Virtual Worlds 2008 Vid...
As part of a commercial report on the evolving range of social virtual worlds I recently ventured into fifty plus worlds to sample the creative, business and educational potential. My video is an indicative capture of each world/environment as a seven minute video for 2008 posterity....
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Stunning Deakin Second Life Build
Stunning Deakin Second ...
A video insight into the build process of the new Deakin Arts Education Centre Island built and designed by MUVEDesign’s Gary Hayes completed early 2008. Jenny Grenfell, Arts Lecturer at Deakin said: “This Deakin University Arts Education community in Second Life aims...
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Thursday’s, One of the Five Must-See-Sites
Thursday’s, One o...
Thursday’s Fictions built in collaboration with Physical TV has received much critical acclaim since its launch in mid 2007 here is a sample first 20 of voluntary comments delivered inworld. If you have Secondlife installed on your machine click this SLURL to go there now One...
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How Companies Can Be So...
. Virtual Worlds Necessitate Corporations Develop Personality followed by Gary’s top 15 tips to becoming human in the metaverse (and 2D socio-nets). I have been doing a lot of work moving brands, properties and companies into Second Life recently and in the process I am often...
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Gary Hayes Creation of ...
From the Telstra media release 9 March 2007 “BigPond enters “Second Life” virtual world – BigPond today launched Australia’s first major corporate presence in the online virtual world, Second Life, with the unveiling of ‘The Pond’. The Pond...
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Designing Experiences 8...
…and the never changing human. Senor Hontar: “We must work in the world. The world is thus.” Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it” Final lines of the film ‘The Mission’ There have been...
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Welcome...
MUVEDesign is a company that specialises in user centric, experience design in virtual worlds for business, education and entertainment companies. It’s mission is to create enviroments that emotionally engage the collaborative audience in the new web 3.0 realm. The company is...
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