Extending Entertainment Into Virtual Worlds
Extending Entertainment...
I have talked a lot about Mixed Reality Entertainment on my media blog personalizemedia and how one of the most innovative uses of virtual space is to extend the TV or Film property into a 24/7, participatory environment.  The reason for doing this is to drive traffic to the TV or...
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15 great myth-busting, women vs men stat articles about Games
15 great myth-busting, ...
I was looking for one place on the web that had a list of the mix of male and females across the ‘game/virtual world’ space. I have actually found it useful to quote many of these stats to clients who still believe console games, online ‘quest’ based games...
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The Virtual Worlds Hype Cycle for 2009
The Virtual Worlds Hype...
We are well into 2009 and there is a lot of news popping about the likely growth of social virtual worlds and their adoption. As a tangent game based virtual worlds are also still in relative growth as covered in SMH’s post Video games thrash movies and DVD, referring to the...
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Advertising & Marketing for Social Virtual Worlds
Advertising & Mark...
A presentation I gave last month at the Online Networking and Business Collaboration conference. This is one of twenty or so I did on a similar topic (engaging with virtual world inhabitants and game players) through 2008. The presentation broadly looks at 4 key areas The Actual...
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Atmospheric Australian Virtual Macbeth
Atmospheric Australian ...
An Australian project (initiated at a 2007 LAMP@AFTRS (Laboratory for Advanced Media Production) residential) called “Macbeth:What If” received further development/production funding from the NMC and the Australia Council. Project creator Kerreen Ely-Harper teamed up with...
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Meta-Mole: To Boldly Go(ogle) where no Search Engine has Gone Before
Meta-Mole: To Boldly Go...
The Metaverse… the Final Frontier. These are the voyages of  Search Engine, Meta-mole. Its five-year mission: to explore strange new worlds, to seek out new life and new civilizations, to boldly google where no search engine has gone before. OK the folks at University of Teeside...
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User Engagement in Virtual Worlds Still Growing
User Engagement in Virt...
Senor Hontar: “We must work in the world. The world is thus.” Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it” Final lines of the film ‘The Mission’ As well as the increase in venture capital investment across all virtual worlds,...
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