Recent Comments
  • Cyber Traveller: Very informative article, thanks for sharing with us....
  • dumbledad: I was involved in the 1997 "Inhabited TV" project(s) you men...
  • Andrew Hughes: This is a great article! thanks for sharing!...
  • Pierre-Olivier Carles: Hi Gary. I'm really glad you enjoyed this presentation. Tha...
  • JfR Beaumont: We make live video broadcast cross reality event since two y...
Will Shadows increase immersion in Second Life?
Will Shadows increase i...
A cross posting from JustVirtual but there has been lots of excitement about Second Life becoming a more ‘evocative’ engine (visually speaking) for at least 18 months with lots of posts and short demo videos. Recently the Illclan’ers posted an item suggesting we...
Read More
Virtual Worlds & Business: What’s The ROI?
Virtual Worlds & B...
Below are my introduction slides from ad:tech 2009 earlier this week. It is such a short time (each panel is given 50 minutes) to cover such a vast area and myself, Jeff (habbo.com.au) and Mitch (SmallWorlds.com) were all struggling to impart tons of great info/examples and have enough...
Read More
Can Virtual Worlds Save TV ?
Can Virtual Worlds Save...
What may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the marriage of the two will save both from irrelevancy? A report by Gary Hazlitt in various TV branded...
Read More
The Browser as Virtual World Final Frontier
The Browser as Virtual ...
As I have mentioned on many of my blogs (especially Personalizemedia) virtual worlds (as 3D navigable spaces) will only really take off when there is an effective, easy to use, existing web browser implementation. We already have early entrants here such as Yoville, Vivaty, NewLively,...
Read More
Another Hidden ROI of Virtual Worlds - Being Green
Another Hidden ROI of V...
A nice presentation from Pierre-Olivier Carles, who does a good job of talking about a key ROI for companies today, saving money by being greener but also getting ethical brownie points for being greener.  He talks more about the presentation below on the blog post on Stonefield...
Read More
CNN Puts it’s Foot Down in Second Life
CNN Puts it’s Foo...
I received an email from Karen iReport (Second Life name obviously) that CNN have now moved on from a small ‘hub’ presence in Second Life and onto their own island - which now includes a ‘classic’ automotive theme. It is great to see a positive growth move...
Read More
Extending Entertainment Into Virtual Worlds
Extending Entertainment...
I have talked a lot about Mixed Reality Entertainment on my media blog personalizemedia and how one of the most innovative uses of virtual space is to extend the TV or Film property into a 24/7, participatory environment.  The reason for doing this is to drive traffic to the TV or...
Read More
15 great myth-busting, women vs men stat articles about Games
15 great myth-busting, ...
I was looking for one place on the web that had a list of the mix of male and females across the ‘game/virtual world’ space. I have actually found it useful to quote many of these stats to clients who still believe console games, online ‘quest’ based games...
Read More
The Virtual Worlds Hype Cycle for 2009
The Virtual Worlds Hype...
We are well into 2009 and there is a lot of news popping about the likely growth of social virtual worlds and their adoption. As a tangent game based virtual worlds are also still in relative growth as covered in SMH’s post Video games thrash movies and DVD, referring to the...
Read More
Advertising & Marketing for Social Virtual Worlds
Advertising & Mark...
A presentation I gave last month at the Online Networking and Business Collaboration conference. This is one of twenty or so I did on a similar topic (engaging with virtual world inhabitants and game players) through 2008. The presentation broadly looks at 4 key areas The Actual...
Read More
Atmospheric Australian Virtual Macbeth
Atmospheric Australian ...
An Australian project (initiated at a 2007 LAMP@AFTRS (Laboratory for Advanced Media Production) residential) called “Macbeth:What If” received further development/production funding from the NMC and the Australia Council. Project creator Kerreen Ely-Harper teamed up with...
Read More
Meta-Mole: To Boldly Go(ogle) where no Search Engine has Gone Before
Meta-Mole: To Boldly Go...
The Metaverse… the Final Frontier. These are the voyages of  Search Engine, Meta-mole. Its five-year mission: to explore strange new worlds, to seek out new life and new civilizations, to boldly google where no search engine has gone before. OK the folks at University of Teeside...
Read More